Many investors begin their financial journey by looking for structured guidance, clear processes, and transparent communication. As awareness around financial advice grows, investors are paying closer attention to how advisory firms operate, what they disclose, and how closely their services align with regulatory standards and personal financial goals. This awareness forms the basis for evaluating any investment advisory service.
Understanding the advisory model, responsibilities, and investor protections in place helps individuals make more informed and confident financial decisions.
About Aurion Advisors
Aurion Advisors is a SEBI-registered Investment Adviser, holding registration number INA000016454. The registration has been granted under the Individual Investment Adviser category and is held by Aarti Mohan, who is also the proprietor of the firm. As per SEBI regulations, this registration does not have an expiry date and remains valid unless suspended or cancelled by the regulator.
Aurion Advisors is a boutique Indian financial advisory firm focused on wealth management, legacy planning, and long-term investment advisory. The firm primarily works with high-net-worth individuals, business owners, and global investors seeking structured and purpose-driven financial planning.
Aurion Advisors follows a relationship-based and client-first advisory approach, emphasizing long-term planning over transactional or product-driven advice. The firm focuses on helping clients create, preserve, and pass on wealth across generations.
Its services span both personal and business financial needs and typically include:
- Comprehensive wealth management
- Investment advisory aligned with long-term goals
- Family legacy and succession planning
- Coordination with other professionals for execution and implementation
The advisory process involves developing a structured financial plan, assisting with implementation, and conducting regular reviews to ensure the strategy remains aligned with changing life circumstances and market conditions. This ongoing engagement supports consistency in decision-making and long-term financial discipline.
Aurion Advisors maintains a limited and controlled online presence, primarily using LinkedIn for professional updates and educational content. The firm has clearly stated that it does not operate official accounts on other social media platforms.
This focused communication strategy aligns with its personalized and relationship-driven advisory model. Investors are encouraged to rely only on officially disclosed communication channels and regulatory documents for verification.
When Should an Investor File a Complaint Against Advisory Services?
Concerns may arise when the advisory experience does not align with what was agreed upon during onboarding or documented in the advisory agreement. Filing a complaint in RIA is generally considered after reasonable attempts at clarification and escalation within the firm have not resolved the issue.
In India, SEBI provides a structured grievance mechanism that allows investors to formally raise concerns and seek regulatory review. The objective of this process is to address issues transparently and ensure compliance, rather than to penalize without cause.
An investor may consider filing a complaint if:
- Advice provided does not align with the agreed financial plan or unauthorised trading risk
- Changes in strategy or portfolio decisions are not clearly explained
- Fee structures or billing differ from what was agreed in the advisory contract
- Communication gaps continue despite multiple follow-ups or review meetings
- Required disclosures, reports, or documentation are not shared as promised
- The level of support or coordination does not match what was outlined during onboarding
Conclusion
Aurion Advisors operates as a SEBI-registered investment advisory firm offering structured wealth management and profit-sharing stock advisory services. The firm emphasizes long-term relationships, regular reviews, and personalized advisory solutions.
At the same time, investor awareness remains essential. Reviewing agreements carefully, maintaining written communication, and understanding regulatory protections help prevent misunderstandings. If concerns arise, using official grievance channels promptly is key.
A well-informed and organized approach enables investors to safeguard their interests and engage more confidently with advisory services within India’s regulatory framework.
